Purpose, direction, stuck? Why is life so hard? What am I meant to contribute? Let’s uncover what inspires you and what is the best natural version of you!
About Me
There’s a question so many of us spend our lives trying to answer: Why am I here? What am I meant to contribute?
Here’s what I know to be true: when you’re clear on your WHY, everything else becomes easier. Decisions feel less heavy. Choices align. You stop second-guessing and start contributing from the truest version of yourself.
I am a Certified WHY Coach through Simon Sinek’s WHY School. This means I’ve been trained in the exact process Simon developed to help thousands of people uncover their WHY—the purpose, cause, or belief that inspires them to wake up every morning and give their best.
I got certified because I believe that when people know their WHY, they change not only their own lives—they change the lives of everyone around them. And that ripple effect? That’s what meaningful work looks like.
In your WHY Discovery session, you’ll walk away with:
● Your personal WHY Statement—the purpose that guides you in every area of life
● Your HOWs—the unique principles and behaviors that make your WHY come alive
● Practical ways to use your WHY to make better decisions, build stronger relationships, and create work that matters
This process isn’t theory. It’s based on Simon Sinek’s proven methodology. He actually wrote the book on it called, Start with Why, and it works because it’s rooted in your own lived experiences. You already have a WHY. We’re just going to help you see it clearly.
If you’ve ever felt like something’s missing, even when things look good on paper—or if you’re simply curious about what drives you at your core—I’d love to have a conversation.
My WHY: To inspire others to know their purpose in life so they can be inspired to impact their world around them.
Benefits of Working with Me:
• Gain from my 38 years of coaching/counseling experience.
• Someone who knows how to listen and ask penetrating questions.
• Honest answers. I won’t tell you what I think you want to hear.
• Check out my reviews below.
Reviews
Samuel H
I’ve worked with Geoff a few times before. He’s very helpful and guiding and coaching through a process of self discovery. Most recently I worked with him for a process of understanding my “why”. The result was I was able to look on paper and see a Northstar of what motivates me and drives me into functional fulfilling work. I highly recommend them to anyone who is trying to get clarity.
Jessica D.
Working with Geoff was an incredibly meaningful experience. From the start, he created a safe, judgment-free space that allowed me to open up, share vulnerable parts of my story, and connect the dots in ways I hadn’t before. He listened deeply, asked thoughtful questions, and guided me through the WHY discovery process with patience and insight. What stood out most was Geoff’s ability to reflect back themes and truths I couldn’t fully see in myself like courage, value, and the importance of inviting others in which became central to shaping my WHY statement. He balanced empathy with clarity, helping me explore difficult memories while keeping the process forward-moving and constructive. Geoff’s presence, wisdom, and genuine care made this process both impactful and transformative. I would highly recommend Geoff to anyone ready to uncover their WHY and move through the world with more clarity and intention.
Doug B
Geoff led me on a thorough inventory of my life story via a Simon Sinek certified “Find Your Why” session and it was eye opening! For anyone interested in doing a serious bit of self discovery, I’d strongly recommend booking a session!